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GABRIELCREATIVE AGENCY Two practices
Creative Services / DNWide / Website case study

DNWide. Talent, in context.

A talent discovery and commercial casting website that brings roster search, motion portfolios and the context behind an agency relationship together.

Company website / Creative direction / Digital experience
Recorded website walkthrough / DNWide

Published project documentation from the DOC N.I.L. website portfolio. Use the player controls to explore the recorded experience.

View published source
01 / The brief

A clear purpose.

Help brands and production teams discover specialist fitness talent while giving each model room for a fuller professional presentation. The website needed to connect the agency story, the roster and the casting process.

02 / The approach

A connected experience.

Organize discovery around location, specialty and talent type, then let individual portfolios carry the detail. Pair photo and motion presentation with relevant profile information and clear casting entry points.

Commercial experience, New Faces and UGC content give visitors additional ways to understand the agency’s work and the opportunities it supports.

Inside the experience

Designed to explore.
Built to use.

Selected features from the public website experience. The recorded version and the current site may differ as the project evolves.

01

Find the right fit.

Roster discovery brings location, talent type, name and specialty into a focused filtering experience.

02

Presence, in motion.

Video previews and individual portfolios of photographs and motion offer more context than a single roster image.

03

A new chapter for talent.

New Faces gives emerging talent a distinct place in the agency’s public presentation.

04

The commercial context.

Commercial work and UGC content pages explain the agency’s experience and the available forms of collaboration.

05

From discovery to a brief.

Casting information, profile details and inquiry entry points connect browsing with a clear next conversation.

The website, in frame

A closer look.

Select a screen to open the full image.

The DNWide fitness model management and commercial casting website.
The DNWide fitness model management and commercial casting website.
DNWide talent and commercial presentation from the published website walkthrough.
DNWide talent and commercial presentation from the published website walkthrough.
03 / The result

The brand.
A useful digital home.

A public digital front door for talent discovery and casting conversations. Visitors can move from the wider agency presentation into a focused roster search, an individual portfolio and the next step for their brief.

Role & credit

Behind the experience.

Website strategy, creative direction and implementation: Gabriel Daniels / DOC N.I.L.

The walkthrough and original project screenshots are reproduced from the published DOC N.I.L. website portfolio. They document the recorded version of the site; the current public site may continue to evolve.

View the published project source
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