Focused project
One store with up to five products, standard checkout, and a supplied identity.
$20,000–$45,000 / project
Creative Services / For companies / Websites + Digital
E-commerce Website
Turn a defined product range into a clear, shoppable storefront.
A Gabriel Creative Agency engagement, scoped around your goal. Service definitions and planning fees follow the DOC N.I.L. calculator.
Discuss this serviceThe workWhat we
What we
build together.
These are the calculator’s service deliverables. Exact quantities, formats, milestones, and approval requirements are confirmed in your proposal.
- 01Storefront structure and responsive product presentation
- 02A catalog, cart, and standard checkout setup on the agreed platform
- 03Launch checks, order-flow testing, and a team handover
Match the ambitionThree ways
Three ways
to scope the work.
These planning ranges use the smallest client profile and standard timing, for one project. Choose the scope that reflects your deliverables.
Expanded project
A store with up to twenty-five products, collections, and a wider content structure.
$36,000–$81,000 / project
Full production
A store with up to seventy-five products, a larger content system, and defined platform integrations.
$64,000–$144,000 / project
Client size is a separate factor.
Small / Local business uses 1×. Medium / Growing company uses 2×. Large / Enterprise + national brand uses 4×. The calculator multiplies the base range by both the client and scope factors, rounds each end to the nearest $50, then applies quantity in the stated unit. An agreed quoted fee replaces the planning range and bypasses these multipliers.
Local business
One location, one brand, and a small decision-making team.
Growing company
Several locations or departments, more stakeholders, and wider coordination.
Enterprise
A national, franchise, enterprise, or multi-market organization.
Build a complete budgetWhat shapes
What shapes
the final fee.
Use instead of the standard company website for the same site; includes storefront setup. Product shoots, payment processing and custom integrations are separate.
- 8% G&A
- Added to eligible pre-tax service fees and agreed costs. Any agreed pass-through exclusions are recorded in the proposal.
- Applicable tax
- The jurisdiction, verified rate, and taxable items—or a documented exemption—must be confirmed. Tax remains pending until verified.
- Suppliers & equipment
- Travel, outside suppliers, equipment, and direct expenses are itemized when needed and outside the agreed scope. Anything already included is not charged again.
- Timing & quantity
- Additional projects multiply only the stated unit. Eligible priority or accelerated service lines may add 25% or 50%, subject to availability and explicit agreement.
- Written engagement
- Deliverables, dates, approvals, responsibilities, permissions, fee inclusions, payment, and cancellation terms are agreed in the proposal. No default retainer percentage is required by this calculator.
A clear first stepTell us what
Tell us what
you have in mind.
Share the goal, the context, and what success looks like. We’ll help turn the brief into a scope and written proposal.
This prepares an email draft on your device. Review it and send it through your email app. It does not submit a booking, accept payment, or send automatically.
Email us directly ↗