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GABRIELDANIELS / PROFESSIONAL SERVICES Two practices
Professional Services / For individuals / Management + PR

PR + Media Outreach

Turn your expertise and story into a focused outreach effort.

A Gabriel Daniels | Professional Services engagement, scoped around your goal. Service definitions and planning fees follow the DOC N.I.L. calculator.

Discuss this service
The work

What we
build together.

These are the calculator’s service deliverables. Exact quantities, formats, milestones, and approval requirements are confirmed in your proposal.

  1. 01Story angles and a press-ready biography
  2. 02Targeted media research and outreach
  3. 03Pitch tracking and a review of responses
Match the ambition

Three ways
to scope the work.

These planning ranges use the smallest client profile and standard timing, for one month. Choose the scope that reflects your deliverables.

Small scope · 1×

Focused project

One story angle, a focused media list, and one outreach cycle per month.

$4,000–$8,500 / month

Medium scope · 1.8×

Expanded project

Two story angles, a wider media list, and follow-up coordination.

$7,200–$15,300 / month

Large scope · 3.2×

Full production

An ongoing public-profile program with multiple stakeholders and media preparation.

$12,800–$27,200 / month

Client size is a separate factor.

Small / Emerging uses 1×. Medium / Established uses 2×. Large / Public figure + celebrity uses 4×. The calculator multiplies the base range by both the client and scope factors, rounds each end to the nearest $50, then applies quantity in the stated unit. An agreed quoted fee replaces the planning range and bypasses these multipliers.

1× service-effort factor

Emerging

One person, a focused offer, a local audience, and direct approvals.

2× service-effort factor

Established

An established professional or creator with several offers and a wider audience.

4× service-effort factor

Public figure

A public figure, national profile, management team, or complex commercial presence.

Build a complete budget

What shapes
the final fee.

Earned coverage and publication decisions are not guaranteed. Paid placements and distribution fees are separate.

8% G&A
Added to eligible pre-tax service fees and agreed costs. Any agreed pass-through exclusions are recorded in the proposal.
Applicable tax
The jurisdiction, verified rate, and taxable items—or a documented exemption—must be confirmed. Tax remains pending until verified.
Suppliers & equipment
Travel, outside suppliers, equipment, and direct expenses are itemized when needed and outside the agreed scope. Anything already included is not charged again.
Timing & quantity
Additional months multiply only the stated unit. Eligible priority or accelerated service lines may add 25% or 50%, subject to availability and explicit agreement.
Written engagement
Deliverables, dates, approvals, responsibilities, permissions, fee inclusions, payment, and cancellation terms are agreed in the proposal. No default retainer percentage is required by this calculator.
A clear first step

Tell us what
you have in mind.

Share the goal, the context, and what success looks like. We’ll help turn the brief into a scope and written proposal.

This prepares an email draft on your device. Review it and send it through your email app. It does not submit a booking, accept payment, or send automatically.

Email us directly ↗

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