Focused project
One offer, two channels, and five launch assets.
$7,500–$15,000 / project
Professional Services / For individuals / Campaigns + Launches
Personal Brand Launch Campaign
Give your next service, program, or announcement a coordinated launch.
A Gabriel Daniels | Professional Services engagement, scoped around your goal. Service definitions and planning fees follow the DOC N.I.L. calculator.
Discuss this serviceThe workWhat we
What we
build together.
These are the calculator’s service deliverables. Exact quantities, formats, milestones, and approval requirements are confirmed in your proposal.
- 01Launch positioning and a channel plan
- 02Campaign messages and creative direction
- 03A launch calendar and agreed campaign assets
Match the ambitionThree ways
Three ways
to scope the work.
These planning ranges use the smallest client profile and standard timing, for one project. Choose the scope that reflects your deliverables.
Expanded project
One launch across three channels with ten assets.
$13,500–$27,000 / project
Full production
A larger multi-phase launch with twenty assets and partner coordination.
$24,000–$48,000 / project
Client size is a separate factor.
Small / Emerging uses 1×. Medium / Established uses 2×. Large / Public figure + celebrity uses 4×. The calculator multiplies the base range by both the client and scope factors, rounds each end to the nearest $50, then applies quantity in the stated unit. An agreed quoted fee replaces the planning range and bypasses these multipliers.
Emerging
One person, a focused offer, a local audience, and direct approvals.
Established
An established professional or creator with several offers and a wider audience.
Public figure
A public figure, national profile, management team, or complex commercial presence.
Build a complete budgetWhat shapes
What shapes
the final fee.
Media spend, shoots, platform fees, and third-party talent are separate.
- 8% G&A
- Added to eligible pre-tax service fees and agreed costs. Any agreed pass-through exclusions are recorded in the proposal.
- Applicable tax
- The jurisdiction, verified rate, and taxable items—or a documented exemption—must be confirmed. Tax remains pending until verified.
- Creative use & talent
- Define the assets, named licensee, media, territory, term, permitted use, and exclusivity. Where relevant, creative usage, model attendance, model image rights, and agency charges are confirmed separately; only costs outside the scoped fee are added.
- Suppliers & equipment
- Travel, outside suppliers, equipment, and direct expenses are itemized when needed and outside the agreed scope. Anything already included is not charged again.
- Timing & quantity
- Additional projects multiply only the stated unit. Eligible priority or accelerated service lines may add 25% or 50%, subject to availability and explicit agreement.
- Written engagement
- Deliverables, dates, approvals, responsibilities, permissions, fee inclusions, payment, and cancellation terms are agreed in the proposal. No default retainer percentage is required by this calculator.
A clear first stepTell us what
Tell us what
you have in mind.
Share the goal, the context, and what success looks like. We’ll help turn the brief into a scope and written proposal.
This prepares an email draft on your device. Review it and send it through your email app. It does not submit a booking, accept payment, or send automatically.
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